A Shopify theme is a template that determines the visual and functional look of an online store. It builds the very first impression of the customers on the shop. In reality, most themes can meet basic needs. However, some are specially optimized and better suited to specific niches than others.
For Shopify apparel stores, this is no exception. In addition to general features, there are certain distinctive requirements, such as size and color variants, lookbooks, and high-quality media displays.
Considering the platform’s extensive template library, it is no simple task to choose the best Shopify theme for apparel stores. Understand this, we have curated a comprehensive list of the 10+ highly recommended Shopify apparel themes from experts, along with tips and tricks for picking a layout that suits your brand the best.
Key Features Needed For A Shopify Apparel Theme
Generally speaking, a good Shopify theme is responsive to different store types and niches. However, each and every theme developer has an ideal audience in mind for which the template is designed. In effect, some themes are more optimized for specific niches than others.
In this section, we will look at the six essential elements when in the search for a good template for Shopify apparel stores.
1. Size Chart Integration
Having a size chart will be imperative for any fashion e-commerce website, especially when the tool is accessible right on the product page. The feature, on the one hand, helps customers pick the right fit, cuts down on returns, and makes shopping a whole lot easier.
Plus, size chart integration will keep you and your customer from the headache of going through inquiries about the sizing or exchange. This works to the benefit of all persons concerned.
2. Color Swatches
Color swatches allow the customer to visually see what colors are available for any product. They also help display pattern variations, imitating the real look of the actual product. This interactive engagement enhances browsing and leads customers deeper into more options.
3. Lookbook
A lookbook feature is great for collections or styling ideas. It shows how clothes can be worn together, which will inspire the customer and result in more significant purchases.
4. Advanced Filtering
Advanced filtering is another important feature that any Shopify apparel theme should include. This allows customers to sort products by specific attributes, such as size, color, price, or style. This helps customers find exactly what they want more quickly, thus leaving them more satisfied and increasing the chances of finishing their purchase.
5. High-Resolution Images with Zoom
High-quality images, along with a zoom function, can give customers a closer look at products. This transparency fosters trust and plays a significant role in purchase decisions.
6. Mobile-First Design
Since mobile shopping is growing, a mobile-first design ensures your store will look great and work seamlessly on any device. Responsive themes will ensure an optimized user experience across both smartphones and tablet computers.
7. Shop the Look (Images Hotspot)
The next tool you need to look out for in Shopify apparel themes is Images Hotspot. This feature is all about giving quick and convenient access to product details directly from styled images.
How the Shop the Look feature works by assigning clickable dots to specific items on a look. These interactive dots are called hotspots. When shoppers can click on any of these spots, key information about the product, such as its name and price, will show up.
8. Frequently Bought Together
One thing about selling apparel and clothing is that people often purchase such items in pairs or as a part of an entire outfit. This feature is handy because it observes how visitors navigate and intelligently suggests related products that go well with the style and item the visitors are eyeing. Thus, it leads to a higher average order value.
Moreover, performance such as speed, loading time, and responsiveness will play the biggest role in retaining website visitors and encouraging them to end up with a purchase.
Top 10 Best Shopify Themes For Apparel Store
So, what is the best Shopify theme for apparel stores? Here, we have curated a list of the top 10 picks. Be it for small boutique clothing businesses or large-scale fashion retailers, this list has everything.
Table of the 10 best Shopify apparel themes so far:
| Theme | Best For | Pricing | Rating |
|---|---|---|---|
| Eurus | High-volume jewelry stores seeking speed, responsiveness, and conversion rate optimization | $290 | 99% positive |
| Blum | Fashion and beauty brands with mobile-first design and fast loading speeds | $170 | 100% positive |
| Ella | Multipurpose stores with various layouts and designs for diverse business needs | From $89 | 4.82/5 stars |
| Retina | High-end retailers requiring flexible layouts and high-quality visuals | $220 | 96% positive |
| Stiletto | Premium brands seeking minimalist and high-quality design | $380 | 90% positive |
| Urban | Trendy clothing brands wanting to highlight unique styles and designs. | $270 | 100% positive |
| Pipeline | Luxury fashion brands with feature-rich designs | $360 | 97% positive |
| Colorblock | High-end fashion stores with bold and colorful designs | Free | 33% positive |
| Origin | Handcrafted goods or natural product stores | Free | 21% positive |
| Impulse | Contemporary apparel stores with features like cross-selling tools and promo popups | $400 | 95% positive |
| Prestige | High-end fashion stores focusing on luxury aesthetics with elegant designs and curated style | $380 | 91% positive |
1. Eurus
Price: $290 USD (one-time purchase)
Rating: 100% positive
Among Shopify apparel themes, Eurus is a strong candidate. This premium website template comes with a total of five presets, including Puff, Breeze, Breath, Swirl, and Whiff. Of which, Whiff is specially built for selling apparel items.
What we like about the Eurus Shopify theme Whiff preset is its elegant and modern layout. The visually appealing homepage is easily modified with adjustable sections. Alongside are an in-built size chart tool in the product page, high-quality imagery, product showcases, countdown timers, and wishlist options.
Notable features:
- 40+ customization options and adjustable blocks;
- Color swatches, size charts, product labels, and image hotspots;
- Recently viewed and recommended products;
- Essential SEO tools plus a free SEO audit service.
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Learn more about the high-converting Shopify Eurus theme and see how it looks like on your store here.
2. Blum
Price: $170 USD (one-time purchase)
Rating: 100% positive
Blum Shopify theme is a premium Shopify theme for apparel Store and Wellness brands. It has a clear layout, allowing customers to navigate to every product category with ease.
Blum shines for its sleek, very modern design and super-speedy loading times. What’s more, the Shopify theme for apparel is fully committed to a mobile-first approach: they ensure your store looks hot and runs seamlessly on any device.
Notable features:
- Mobile-first responsive design;
- Advanced product filtering;
- Color swatches integrated for product variants;
- Stock counter for displaying product availability.
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3. Ella
Price: $89 (one-time purchase)
Rating: 4.79 out of 5, based on over 1,000 reviews
Ella is a multi-purpose Shopify theme with a lot of flexibility and customization possibilities. It is also included in many niches, having more than 28 different homepage layouts and multiple child themes. Among the outstanding features of Ella are its quality design, the availability of multiple features, and responsive support.
Notable features:
- Multihomepage and layout options
- Highly advanced filtering and product search
- Inbuilt Sales: Product Bundles + Discounts
- Fully mobile responsive
- SEO Optimization
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4. Retina
Price: $220 (one-time purchase)
Rating: 96% positive
Retina is developed by Out of the Sandbox. Being the best Shopify theme for apparel stores, it boasts exceptional visuals and refined styling for high-end fashion, beauty, and lifestyle brands where the product needs to shine with precision and visual storytelling.
Notable features:
- Four pre-designed styles;
- Crisp, high-resolution image support;
- Quick Shop and slide-out cart features;
- Mobile-responsive design.
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5. Stiletto
Price: $350 (one-time purchase)
Rating: 91% positive
You shouldn’t miss out on Stiletto Shopify theme if you’re running a high-end apparel store. This Shopify clothing theme is all about luxury, with built-in tools for boosting conversions and a sleek, fashion-forward design. As such, it is considered the best Shopify theme for apparel stores and is perfect for taking your store to the next level.
Notable features:
- Visual layouts for media-rich stores;
- Built-in upsell and promo tools;
- Advanced product filtering.
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6. Urban
Price: $270 (one-time purchase)
Rating: 100% positive
If your Shopify apparel store leans toward modern fashion, Urban is the way to go. This theme is a beautiful combination of cleanliness and advanced features such as Instagram integration that works for the brand in your trendiest of visuals and smooth navigation.
Notable features:
- Sleek, modern design;
- Intuitive navigation for easy shopping;
- Advanced filters;
- Interactive cart;
- Engaging newsletters.
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7. Pipeline
Price: $360 (one-time purchase)
Rating: 97% positive
Pipeline Shopify theme is all about simplicity and swiftness, just perfect for Shopify apparel stores that boast big product catalogs. Its clean, minimalist design puts the focus on your products, while features like subcollections and advanced filtering make it super easy for shoppers to navigate.
Notable features:
- Subcollections and advanced filters for organized browsing;
- Drag-and-drop customization on every page;
- Fully responsive mobile-first design;
- High-resolution image and video support for visual storytelling;
- Slide-out cart for seamless shopping.
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8. Colorblock
Price: Free
Rating: 33% positive
Colorblock is fun, bold, and lively. This free Shopify theme is sure to turn heads and is meant for fashion-forward apparel stores that need to make a statement. It’s extremely easy to set up, and its vibrancy calls for customer attention.
Notable features:
- Customizable color block design;
- Advanced filters;
- Expanded menus;
- Responsive for all devices.
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9. Origin
Price: Free
Rating: 23% positive
Then there’s the free best Shopify theme for apparel stores, Origin. Out of the box, this theme keeps things simple and modern. It’s a real find for small to medium-sized fashion boutiques looking to have a clean, distraction-free theme that showcases their products rather than themselves.
Notable features:
- Clean, minimalist design showcasing the product visuals;
- Mega menu for better navigation;
- Image galleries and animations to better showcase products;
- Product recommendations for better sales;
- Mobile-friendly responsive design.
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10. Impulse
Price: $380 (one-time purchase)
Rating: 95% positive
Impulse Shopify theme is a flexible, fashionably conceived theme with the aim to increase promotional and sales activities; modern design for different industries, such as fashion, is also included. Joining the likes of the most popular Shopify apparel themes, it boasts more than 20 sections and multiple templates.
Notable features:
- Custom tools for highlighting deals and promotions;
- Quick view for easy navigation;
- Advanced filters and sub-collections for easier navigation;
- Video sections for dynamic product showcase;
- Product page tabs.
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11. Prestige
Price: $380 (one-time purchase)
Rating: 91% positive
Prestige is a Shopify theme targeted at high-class, luxury brands willing to present their products with class. Coming from the creative minds of the renowned design studio Maestro, Prestige connects with high-end imagery in luxury brands, allowing the products to speak for themselves with an elegant tone.
Notable features:
- Elegant design for luxury brands;
- Storytelling tools like galleries;
- Built-in mega menus and swatches;
- Optimized for speed and accessibility.
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How To Choose The Right Theme For Apparel Store
There’s no one-size-fits-all theme for Shopify apparel stores. Here’s how to choose a perfect fit.
- Identify your top priorities: Choose what is most important for your store: modern design, advanced features of filtering, or not going over budget. Knowing your needs will protect you from an overabundance of choices.
- Read reviews from other store owners: Check for the strengths and weaknesses of a particular theme. Reviews very often highlight real-world experiences that you will not find in feature lists.
- Experience the theme firsthand with a demo: Testing a theme demo is a great way to view its look and feel and to get a feel for the customer experience.
- Opt for a theme with reliable support: Seek out themes that have a dedicated team behind them for updates and quick responses. It helps avoid technical headaches.
- Choose a theme that speaks to you the most: A design should resonate with your brand’s identity to help showcase your apparel in full. Choose a theme that fits with your store’s style and audience.
Bottom Line
That concludes our article on the best Shopify apparel themes for your stores. Hopefully, you now have a good starting point to find the most perfect fit with this top 10+ Shopify apparel theme overview. If you’re looking for more tips and resources to grow your business, don’t forget to visit our blog at Omni Themes for more expert guidance and theme inspiration.
