Highlight Shopify Theme: Honest Review & Key Features 2025

The Highlight Shopify theme is a top contender when it comes to the best-paid Shopify themes. Characterized by a chic and modern design, the website layout is often highly celebrated for being rich in advanced features, great customer support service, and being versatile enough to adapt to brand identity.

On the Shopify Theme Store, 95% of the reviews from users express positive experiences with Highlight. For any theme, this is such an impressive rating. This leads to a question: Does this premium Shopify theme truly live up to the hype?

To give you a bigger picture, we have tried and tested this theme out. In this honest review, we will cover:

• What the Shopify Highlight theme is
• Who the target audience of the theme would be
• Information about its notable features and benefits
• The quality of the customer support service
• Guide on setting up and customizing the theme

Highlight Shopify Theme: Overview

Highlight is a striking website template developed by Krown Themes. The Shopify theme features a sleek and professional web design and out-of-the-box visual storytelling options. Through product grids and vertical sliders, merchants are free to highlight notable products according to preferences, ensuring an aesthetic storefront while matching the brand aesthetics.

A brief overview of the Highlight theme:

Shopify Highlight Theme: Pricing

Price: $280, one-time payment.

The Highlight Shopify theme costs $280, which falls under the premium pricing tier. This is neither strikingly expensive nor overly affordable.

Similar to other paid themes, the Highlight theme Shopify operates on a one-time payment model. You can try the theme on your store and customize it as needed. There is no limit to customization options or save times. The developer only asks you to pay when publishing or going live.

Who Is This Theme Best For?

As you can see, Highlight is a premium theme. Coming at $280, it is loaded with advanced features. Talking about the layout, Highlight is designed to display the product in a creative yet clean way. The stock level is optimized for a curated product range.

With all that in mind, we suggest this theme for:

• Small to medium product catalogs: Since the inventory size is humble, merchants with small listings may find it easy to manage.
• Art and photography stores: The theme is specially designed for visual storytelling. This approach makes it an ideal choice for showcasing artwork or photography.
• Fashion and apparel boutiques: These niches can benefit from the chic and modern feel of Highlight. Alongside layout options and flexibility, it lets brands personalize their store and make bold statements.
• Lifestyle brands: Highlight’s dynamic layout is effective for telling brand story and connecting with the audience. These qualities are also what lifestyle brands in wellness, home décor, or sustainable product businesses need.

Highlight Shopify Theme: Key Features

This section includes a detailed review of the notable features of the Shopify Highlight theme. To make it easy to follow, we categorize the features into four groups as follows:

1. Cart and checkout

A perfect purchase completion process should be simple and straightforward. The lesser the friction, the lesser the abandon rate. In the meantime, it can improve the conversion rate. Considering that, Krown Themes has provided the theme with a plethora of high-end cart and checkout functionalities, such as:

Slide-out cart: A mini cart that appears on the right side of the page when you click on the purchase button. Normally, to see or make changes to the added products, visitors will need to leave the current window and visit the cart page.

With an interactive cart drawer, the process is much trimmed down. Shoppers can stay on the current page and access the cart effortlessly.

Cart notes: This is a small text box where shoppers can leave their messages and special instructions for the order. Such a feature helps merchants better understand customer’s expectations and thus reduce return rates.

Quick buy: When browsing the site, customers may find interested in a certain product. The Quick Buy feature plays as an easy shortcut, allowing them to include the item on the cart page or even buy and check out in less than five minutes.

2. Marketing and conversion

The next aspect of the review is marketing and conversion. In the premium segment, the Highlight Shopify theme boasts quite a few conversion rate optimization tools. Notable ones include:

Cross-selling: Cross-selling is a feature that lets merchants suggest related products to customers. It is one of the most effective methods for increasing the average order value (AOV) of an e-commerce store.

Product badges: When browsing an online shop, you might see such “Sales,” “Hot,” or “News” labels next to a specific product or collection. These are called product badges, whose role is to direct shopper’s attention to the items merchants want to highlight and to create a sense of urgency.

Promo banners and popups: Both are sales-boosting features designed to inform promotional content and special deals. However, promo banners are often presented on the landing pages. Meanwhile, popups are interactive and show up when visitors perform a specific action.

3. Merchandising

Talking the merchandising, we highly appreciate the Highlight Shopify theme for providing:

Animation: The theme includes subtle animation and transition effects. When hovering over a product image, there’s a gentle zoom-in effect. Moving to the text, you also find a smooth color change and underlining effect for the section collection list. This really helps create a fun and engaging shopping experience.

Color swatches: If you are selling customizable products that come with different variations, this feature is often a must. Basically, it allows customers to have a realistic preview of the chosen option at a glance. Therefore, both shoppers and businesses can save time and avoid misunderstandings due to a lack of clarity.

Size chart: The Shopify Highlight theme also has an integrated size chart feature. Merchants can easily customize the metrics to their liking without having to rely on third-party apps.

Hotspot: This feature allows you to turn your image into an interactive one by adding clickable points. When customers click on the point, essential information about the product will show up in a clean,  visually appealing, and organized way.

4. Product discovery

Product discovery refers to how the shoppers can interact, navigate, and find out about the products efficiently. To optimize this, we notice Krown Theme has equipped its premium theme with loads of advanced functionalities.

Back-to-top button: Helps buyers to go back to the top of the current page in just one click. It provides comfort for both desktop and mobile users.

Enhanced search: Shows instant suggestions when one enters the first letter in the search bar.

Product filtering and sorting: Lets customers narrow down the product selections based on various criteria, such as availability, price, product type, size, special features, and so on.

5. Additional Highlighted Features

Besides such essential e-commerce functionalities, the Shopify Highlight theme boasts quite distinctive built-in tools to present content and display key products or messages.

Rich-text: Most themes have a fixed text size, thus limiting creativity and flexibility. The Highlight theme’s rich-text function, however, allows merchants to tweak text sizes, adjust alignment, and add images. As a result, they can better highlight the key messages and call-to-action elements.

Slideshow-vertical layout: This is one of the most outstanding features of the Highlight theme. When talking about slideshows, most will think of a horizontal slide effect. While effective, people can sometimes scroll through without swiping.

The case is different for the slideshow-vertical layout. As content is displayed in a vertically oriented format with parallax and text blending effects, visitors can easily get your messages while they scroll, either on desktop or mobile devices.

Pros and Cons of Shopify Highlight Theme

That is some basic information about the Highlight theme on Shopify. Let’s dive deeper into the theme. Every theme has its own benefits and drawbacks, and so does Highlight. This section is to give you a more objective look.

Pros

Here is what people speak highly of the Highlight Shopify theme:

• Quick page loads across devices: The loading speed directly affects the user experience, in addition to the store’s performance and conversion rate optimization. According to studies, 53% of visitors will abandon a site if it takes more than 3 seconds to load.
• Compatible with Shopify Online Store 2.0: This is a big plus since businesses can smoothly migrate to Shopify 2.0 while saving so much time and effort on theme migration.
• Easy to use and customizable: It is quite fast to set up the theme. The drag-and-drop sections and blocks make it easy to personalize the store even without extensive technical knowledge.
• Rich feature set: The theme offers many built-in tools for marketing, SEO, and conversion rate optimization. Aside from basic functionalities, it also includes customizable contact forms, promotional banners, and product badges.

Cons

On the other hand, we find some mixed feedback on the following:

• Built for small stores only: This can be a hurdle for merchants looking to scale their businesses.
• Basic support channels: The two primary ways to contact Krown Theme are via email and through social media platforms. The absence of live chat or hotline support is a minus when it comes to addressing urgent issues.

How To Install Highlight Shopify Theme

To try the Highlight theme on your store for free, do the steps as follows:

Step 1: Visit the Highlight Theme Page

• Go to the Shopify Theme Store.
• Click on the search button.
• Search “Highlight” and click on the relevant suggestion.

Step 2: Try the Theme in Your Store

• Try out the example presets and select one layout that matches your store the most.
• Select View demo store to see if the preset meets your needs.
• Select Sign up to try or Try out to install the theme on your Shopify admin.

Step 3: Customize the Theme

• On your Shopify Admin, click on Online Theme > Theme.
• Scroll down to the Theme library. Find the Highlight theme.
• Click on the Customize button and start modifying the theme.
• Once finished, select Save to apply changes.

Step 4: Test and Preview Your Store

• On the top bar, click on the three-dot button (…).
• Choose Preview to see how your store looks and functions with the new theme.

Step 5: Purchase and Launch Your Online Store

• Go back to your Shopify Admin and navigate to the Themes section under the Online Store.
• Select Buy.
• Fill in the payment information to complete the purchase.

Once bought, you can now publish the theme.

Highlight Shopify theme: Support and Documentation

That’s all about the notable features of the Highlight Shopify. In this section, we will touch on the quality of the customer service team as well as support resources.

As far as we are concerned, Krown Themes offers support for Highlight via two channels, which are support documentation and email. Both are praised for being comprehensive and responsive.

Resources

On the support page, Krown Themes provides its users with a broad user guide. Here, you can find details on theme settings, what is included in each section and page, and how to customize every one of them. It is even considerate enough to include video guides, which are not commonly found in other themes.

Krown Themes also has a dedicated support system. Merchants can type their queries and find answers to common questions in their knowledge base.

Customer support team

Coming to the customer service team, Krown Themes, as previously mentioned, currently provides support via email only. To reach out to them, you can visit their page and click on the Contact Us button. Fill out the required form, and they will get back to you within 24 hours.

• Work Hours: Monday through Friday.
• Response Time: Up to 24 hours.
• Email: Support inquiries can be submitted through their contact form.
• Address: Florești, Cluj, Romania.

Scope of Support

Regarding the Shopify Highlight theme, Krown Theme can support you with:

• Bug fixes
• Theme settings, features, and configuration errors

Everything else, including issues related to third-party app integrations, custom work requests, and theme update installations, will not be covered.

Shopify Highlight theme: Reviews and Ratings

Most users express satisfaction with the Highlight Shopify theme. On Shopify Theme Store, the template receives a 95% positive rating, with many praising its excellent customer support, simplicity, fast setup, and broad customization options.

Highlight Theme Shopify Store Examples

Below are some notable stores using the Shopify Highlight theme:

Dash

Dash is a Shopify store that sells accessories designed for everyday use. It utilizes Highlight to create a sense of modernity and minimalism, matching their brand and niche very well.

• Niche: Accessories
• Products: Bags, jewelry, small leather goods, stationery, and apparel.

Paperbourne

Paperbourne is a humble, eco-friendly backpack brand. It stands out with a stylish and creative homepage, with images and text blocks arranged in a unique creative asymmetrical product grid.

• Niche: Eco-niche
• Products: Paper backpack

Highlight Shopify Theme: Best Alternative

Eurus Shopify theme

Overall, Highlight is a well-rounded theme for Shopify stores. It boasts a modern look, an easy-to-use interface, and an ample list of features. We are also really impressed with its video support resources and the asymmetrical layouts.

However, at such a price of $280, the theme still lacks necessary features like Quick View and advanced SEO functionalities. The inventory size is also quite humble, making it difficult to scale.

If you are running a store with extensive product catalogs, the Eurus Shopify theme can be a better alternative. It shares the same clean and sleek design with Highlight, while being just $290 one-time payment and richer in features and support.

Below is a comparison of both themes:

Other alternative theme to Highlight Shopify

Here are some more alternative themes with diverse strengths:

• Focal Shopify theme (Premium): This theme combines bold imagery with smooth animations to create a dynamic and engaging shopping experience. It’s a good choice for brands that want to make a statement with their visuals.
• Symmetry Shopify theme (Premium): Known for its versatility and flexibility, Symmetry offers multiple styles to suit different aesthetics. It includes features like image galleries, product videos, and customizable sections.

Bottom Line

That wraps up our Highlight Shopify theme review. Hopefully, you have now had a better understanding of this theme and are able to make your own decision on installing the theme or not. In summary, Highlight is a nice theme for small stores and niches like art, fashion, and lifestyle. Follow Omni Themes for more in-depth Shopify theme reviews.