Porto Shopify Theme Review: Pros & Cons, Pricing

Your online store looks okay, but nothing special? Maybe it’s time to switch things up! It is the right theme to show off your products in the best way possible, making people want to buy them! Maybe you must take a look at Porto Shopify Theme right now.

There are tons of Shopify themes to choose from, though, which can be confusing. That’s why we’re here to talk about Porto. This is a popular Shopify theme that’s easy to use.

Porto Shopify Theme: Overview

What is the Porto Shopify theme ?

Porto is a Shopify ecommerce theme crafted to provide you with control over the appearance and features of your e-commerce store. It’s more than a theme; it’s a package that empowers you with the resources to build a website that is visually appealing and functional. Porto assists you in crafting a website that displays beautifully across devices, including desktops, laptops, tablets and smartphones.


At $99, Porto lands in the prime range for cheap Shopify themes. However, It offers extensive features like multiple demos and design options, giving you great control over your store’s look. Compared to similar themes, it’s competitively priced. Weigh the features against your needs and explore similar themes before deciding if Porto’s $99 price tag is worth it for you.

Porto Shopify Theme Review: Features

Product filtering

Product filtering by Shopify Porto theme is perfect for businesses with their large number of products. Filtering is highly beneficial as it helps to bring order out of chaos to the consumers. This makes it easier for them to pick something specific by category, manufacturer, price, and any other feature they want to consider.

porto shopify theme - Product filtering

It can make this process more comprehensive and transparent with a distinct logo or image for straightforward routing, this is important on mobile screens that have small space. Shoppers will not be spending their time wandering around looking for products that they need. Instead, they will be able to filter things on the go which will result in instant purchases. Though there’s no evidence to prove it, you can reason for this based on the portals available and the filters’ advantages in e-commerce.


Porto was designed with multilingual capabilities in thought. Whether you market handmade crafts from Croatia or garments from China – Porto has you covered! Our skilled and helpful customer service is already available. They will provide you with the appropriate files so you can easily prepare your store contents for any language! It means you can rapidly reach an international market and greatly expand your sales options!

Quick View

Porto’s progressive Quick View helps you level up your interaction with the customers the most notable way. This embedded feature is unusual in the way that it is offering functionalities for self-soaked customers to the product info easily. You wouldn’t even require a complex click or a hover anymore as everything important about your products (descriptions, images, variants, quantities) will come up.

Quick view - shopify porto theme

The fewer clicks involved in the navigation procedure lets users stay engrossed in the exploration of the products offered by the brand. Moreover, the quick view will allow them to add products into their carts on the spot to their own benefit of not losing momentum, while it doubles down conversions for your online shop.

SEO Optimization

Porto realizes that having a good-looking and well-optimized store is only a part of the success. No visitors equal no potential clients. This is where Porto’s SEO comes in handy. Porto is crafted with a clean and well-organized code, it is easier for search engine “spiders” to navigate, and index efficiently.

porto shopify theme - Seo optimization

Website loading speed is another vital element in SEO, slow loading will result in poor performance that will enable the site to rank. Porto is speed-optimized to make the site faster, enabling users to have a seamless experience while browsing. In addition to keeping visitors in the site, the search engine will have determined that the site is outstanding, hence deserving a higher rank.

>>> Read more: Top 9 best Shopify themes for SEO update 2024

Color Swatches

shopify porto theme - Color Swatches

Color Swatches make it easy for your customers to switch between color options with just one click. They won’t have to navigate multiple product listings just to see each product in the desired color, which goes a long way in saving them time and shortening the buying process. Different color swatch layouts are available for your products that are visually appealing and easy to use. You can make it easy for customers to see each color version of your product and explore its details, increasing the likelihood of finding the perfect product they’ll love.

Dark mode

While the Porto Shopify theme is a powerhouse that provides exceptional features, it cannot beat the sophistication of the Porto in Dark Mode! Shopping has never felt so luxurious with this elegant extension of everything you love about Porto.

Picture your store surrounded in a luxurious night-time ambiance. The dark canvas puts your products on display in crisp, colorful detail, demanding your viewers’ attention. The Dark Mode is perfect for a store with a high-end modern aesthetic, but it also can be ideal for products that are visually impactful such as jewelry, art, and electronics.

There are many researches indicating that using Dark Mode can help lessen eye strain, for people who browse at night improving the user friendliness of your store. Additionally dark themes are recognized for enhancing the shopping experience by making it more immersive and engaging.

Pros and Cons of Shopify Porto Theme


Powerful design and setting panel

Extensive Personalization; The Porto dashboard provides you with an array of design choices. You can adjust layouts, colors, fonts and more without having to delve into code. This flexibility enables you to customize your stores to perfectly align with your brand’s image and target audience.

Powerful design and setting panel

The Porto dashboard is recognized for its user interface. Even individuals, without coding knowledge can easily navigate the settings. Make modifications. This results in significant time savings and less dependence on developers, for design tweaks.

The Porto dashboard simplifies the design process. You can make edits in time. Instantly see how they impact your stores’ look. This facilitates experimentation and testing of design elements resulting in a more refined and visually appealing online storefront.

Diverse layouts

The Porto Shopify theme most likely has a directive layout, which means it guides users through your store Anyone can find what they need in a store with a clear and directive layout, making shopping more enjoyable and frustration-free. When people find what they want in your store, they’ll make a purchase easily.

Diverse layout

If shoppers can’t find what they need quickly, they will exit your store. A directive layout will keep them browsing. Although Porto includes some directive elements, it is generally customizable. You have the option of mostly hiding these elements to give your users more freedom.


Limited customization

While Porto offers a wide range of customization options, there might be limitations when it comes to achieving a truly unique and highly customized design vision. For those seeking a completely one-of-a-kind storefront, Porto’s theme might feel restrictive. The core design elements and functionalities are pre-built, limiting the ability to create a completely bespoke layout or user experience.

Highly customized design elements of Porto might require code editing or additional apps, potentially increasing complexity and reliance on developers for significant changes.

Unimpressive speed

The Shopify Porto theme is great, but there is one downside to its name, and it’s its speed. It might be performing just fine, but there is a chance it won’t be as fast as you need it to be. In the reality of today’s online world, your visitors will be expecting your site to load fast. Even a minor delay can stop them from waiting and result in lost sales opportunities.

If you’re running a store with a massive product catalog, or a lot of complex design elements, Porto may not be all that you were hoping for in terms of speed. Think about the exact needs of your site, and seek out themes that are designed with speed in mind so that all your traffic has a flawless experience while browsing your store.

Alternative Themes Porto Shopify Theme

The Porto Shopify theme is a powerhouse, offering tons of customization options and a user-friendly interface. But what if you crave even more advanced features, diverse styles, and dedicated support to take your store to the next level?

Eurus Shopify Theme

Eurus theme is packed with top features and a wide range of styles, designed to boost your conversion rates. It offers everything you need, from essentials like mega menus and product labels to advanced features like promotional tools, cross-selling options, high-resolution image support, and recommended product displays. Therefore, Eurus might be a considered choice to Shopify Porto theme with these cutting-edge features. ‘

Eurus shopify theme

Highlight features of Eurus:

  • Unlimited Customization Options: offers features like radio buttons for variations, file uploads for customization, checkboxes for filtering, text fields for personalization, image swatches for color choices, and more.
  • Light/Dark Mode: Auto-adjusting light levels create ideal shopping experiences for customers in any lighting condition.
  • Advanced SEO Optimization: Eurus optimized for search engines by image/video alt tag, meta title. collection description, enhancing your store’s presence on search engines and leading to more organic traffic.
  • EU translations (EN, FR, IT, DE, ES): eliminates the barrier of languages to your international client, creating a seamless browsing experience to optimize the conversion effectively.
  • Product filter: With the advanced filtering & sorting mode, Eurus refines the  results by size, color, price & more to find exactly what your customer needs.
  • Outstanding Performance by Alpine.js and Tailwind CSS: utilizes these lightning-fast technologies to achieve a score of over 90 in performance tests on most devices. This translates to a smooth and responsive shopping experience for your customers.
  • Flash Sales functionalities: lets you run exciting flash sales that spark customer excitement and encourage them to buy before the offer disappears. Drive sales and create a sense of urgency with time-sensitive promotions.

Whether you’re a new seller just starting out, a growing entrepreneur, or a large company, Eurus can cater to your needs. It’s a versatile theme that can help you build a successful online store.

📌 Save 35% for Eurus now for $230 USD ! Limited time only⚡. Specially, you can get FREE shopify theme setup & design consulting if purchasing Eurus Theme

Personal Messages!

Shopify Porto theme is a great theme for getting your Shopify store up and running with all the essentials. But if you’re looking for something more advanced with features like flash sales, and even more design flexibility, then Eurus might be a perfect fit! If you love to explore more special themes or theme reviews, Omni Themes is a helpful site for this information.