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Shopify Theme Refresh vs Eurus: Which one is the best for health & beauty store

Shopify’s Refresh theme is a good start, but it won’t boost your conversion rate! It lacks essential features for health & beauty stores, requiring extra apps that drain your budget and slow down your site.

Believe it or not? Eurus theme comes into play and can replace all of Refresh’s limitations. Let’s dive into the details.

Try Eurus Free >>  |  Demo Store >>

Here are more details on the standout features of the Eurus theme for health & beauty stores, surpassing the limitations of the Refresh theme:

Streamlined product discovery

Personalised product recommendations

By suggesting products that match customers’ preferences and past purchases, you can encourage additional sales and increase average order value.

Eurus helps you auto-generate related products based on customer’s skin type, health concerns, etc in the cart, product page, and collection page. Say no to manual setup and apps needed!

Needs-based navigation

Eurus provides seamless navigation with 4-Level Mega Menu – display collections, products, promotions, banners, and more, all in one easy-to-navigate menu.

Dynamic Grid Filter

Eurus’s filter stands out for its visually appealing design and the ability to preview filter values, not just in text but also through images for better visualization. This feature allows visitors to shop by various criteria—such as skin type, skin concern, color, brand, and more—simultaneously, enabling a personalized and efficient shopping experience.

Product bundle

A bundle can encourage higher cart values by providing customers with complementary items in one convenient package.

Offering curated bundles tailored to specific needs (e.g., anti-aging, hydration, acne treatment) provides a personalized shopping experience. This can lead to higher customer satisfaction and loyalty.

Image hotspots

A shoppable feed not only serves as inspiration for website visitors but provides a direct route to product pages so customers can get the exact items they need to recreate these beauty looks themselves.

For example, using this feature to show what products KOLs, influencers, and models use to get that makeup look or perfect skin.

Compare items

Eurus offers 2 different tables for comparing items

  • Attribute table – to show product details like size, color, finish, skin type, etc.
  • Comparison table – to compare multiple products side-by-side

Make it easy for customers to find exactly what they want and what is suitable for their characteristics.

Instafeed

Leveraging the image gallery feature built-in Eurus, you can create engaging Instafeed that captures attention and encourages clicks.

Trust signals

Product & security badges

Offers unlimited, pre-defined, easily-customizable product badges within our powerful theme.

Moreover, with just one glance, a secure payment badge reassures cautious consumers that their card details will be protected if they purchase from you.

Details of ingredients and usage

Eurus has 3 places with different layouts for you to show ingredients and usage information:

  • Next to the product image
  • Product tab below the product image
  • Table to show product specifications

Improve customer acquisition with Re-order and Pre-order

A seamless reordering process provided by Eurus Theme can improve the overall shopping experience. Make it easy for your customers to repurchase their favorite products, enhancing convenience and satisfaction.

Announcing pre-orders for new or exclusive products creates anticipation and excitement among potential customers, encouraging them to make a purchase.

Eurus – The only theme that truly optimizes your SEO

✔️Movable Collection Description: Position SEO-focused content anywhere on the collection page to avoid distracting customers.

✔️Adjustable Heading Levels: Customize heading levels (h1 to h6) for each block or section, ensuring well-organized website headings.

✔️Microdata Schema for Organization, Product, and Articles: Enhances search engines’ understanding of your content, improving indexing and visibility.

✔️Canonical Tag for Collection Page: Proactively choose canonical tags for the collection pages to avoid indexing duplicate content.

✔️Social Sharing: Easily share your website content on social media platforms through share buttons.

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